Believe it or not, about 15,000 individuals working in the Saudi healthcare centers should not be working in the field at all according to this press release in Okaz (in Arabic). Some of them have fake certificates and some of them are not licensed to practice. It seems to me that there are big flaws [...]
Posts Tagged ‘Saudi hospitals’
This is Dangerous
Posted in Human Resources, tagged ethical issue, Saudi healthcare, Saudi hospitals, SCHS on January 9, 2010 | 2 Comments »
A Hospital Customer
Posted in Branding, Customer Service, Marketing, Saudi business, tagged hospital design, hospital experience, hospital servicescape, Jeddah, Saudi healthcare, Saudi hospitals on November 1, 2009 | 4 Comments »
Visiting a hospital is an emotional experience. Let’s face it, nobody wants to be there. Just take a moment and think about what the word hospital will provoke in your mind; I am sure things like (pain, sickness, needles, and blood) should’ve come across your mind! From a marketing point of view, this is [...]
